Maggie sun
Experienced digital marketer with advanced data analysis skills, which allows me to approach marketing challenges from various angles. In addition, I have extensive knowledge within the beauty, skincare industry, and lifestyle content. My keen eye for aesthetics ensures visually appealing and engaging campaigns.
MARKETING MANAGER | media analyst
DIGITAL STRATEGIES/ART DIRECTION
My expertise lies in crafting cohesive brand identities that resonate with audiences. I ensure every visual element reflects the brand's essence and values. As an art director, I bring these brand stories to life through captivating visuals, photography direction, and design collateral that leave a lasting impression.
Social media strategies
I develop comprehensive strategies that blend organic content creation with influencer partnerships. By identifying influencers whose values align with the brand, I ensure seamless integration and authentic storytelling that resonates with target audiences. From content creation to community management, I optimize performance metrics such as follower engagement, brand sentiment, and conversion rates to drive measurable results.
email marketing
With expertise in designing visually appealing templates, and implementing segmentation and personalization strategies, I elevate email marketing campaigns to new heights. From lead generation to nurturing customer relationships, I leverage automation, A/B testing, and performance analytics to deliver targeted, impactful campaigns.
&other
skills
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* Adobe Creative Suite proficiency (Premiere Pro, Audition, Photoshop, Illustrator)
* Canva for graphic creation
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* Knowledge of digital media tools and platforms
* Proficiency in Meta Business Suite, Google Ads, and Google Analytics
* Crafting impactful campaigns using Mailchimp and Constant Contact
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* Streamlining processes with Zoho CRM and Salesforce
* Automating tasks with Zapier and Blue Prism
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* Proficiency in WooCommerce and Shopify
* Managing inventory levels and product listings across multiple channels
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* Proficiency in website development using WordPress, HTML, and CSS